Dow Annual Report
Annual Report / Layout Design / Branding / Infographics / Charts & Graphs
With this annual report, we successfully translated the complex strategic vision of one of the world's largest chemical manufacturers, The Dow Chemical Company, into a highly elevated corporate annual report. The design achieved a critical balance: technical precision with human-centric connection.
We navigated the complex challenge of visually representing Dow's presence across dozens of global industries while designing custom financial data for a limited page count. We also ensured the document felt accessible by featuring striking macro photography of end-use products (from running shoe rubber to turbine engines and the asphalt sealant on roads) turning complex chemical output into tangible objects people use every day. This provided a tangible, human link to Dow’s technical output. Through close collaboration with the client, we delivered a cohesive, visually comprehensive report that successfully communicated both the diverse scope of their market presence and the critical financial data, driving stakeholder understanding and affirming Dow’s position as an industry leader.